Ref: ESF · Singapore Tourism Board (STB) · reviewed 05 Jul 2026

Experience Step-Up Fund

STB co-funds tourism businesses to develop new visitor experiences, refresh content, adopt technology or upgrade amenities. It is the go-to STB fund for making an existing tourism product more attractive, including digital and hybrid experiences.

Not published; assessed per project by STB funded

Not published; scoped per project

Who qualifies

  • ✓Tourism businesses enhancing or building visitor experiences
  • ✓Attractions, tours and precincts adopting technology
  • ✓Associations and government bodies with tourism projects

What it pays for

  • Professional services
  • Equipment, software, materials and production
  • Marketing tied to the new experience
  • Amenities and infrastructure improvements

How to apply

Rolling; processing up to 90 days from complete submission; reimbursement after deliverables verified

  1. 1Check eligibility via the chatbot on the STB grants page
  2. 2Prepare an executive summary using STB's template
  3. 3Wait for an STB officer to contact you and guide the formal application
  4. 4Sign the grant agreement before starting the project (no pre-commencement work allowed)

Advisor's note

STB deliberately doesn't publish support rates - the quantum is negotiated after your executive summary, so the summary is effectively the pitch; don't sign any supplier contract before the grant offer or the whole project becomes ineligible. Page verified updated 8 May 2026.

Planning a digitalisation or overseas-expansion project? From 30 September 2026 those run under the EDGE grant, which replaced the EDG grant, PSG grant and MRA grant. Our team delivers EDGE projects end to end.

Common questions

How much does the ESF cover?

Not published; assessed per project by STB, not published; scoped per project. STB co-funds tourism businesses to develop new visitor experiences, refresh content, adopt technology or upgrade amenities. It is the go-to STB fund for making an existing tourism product more attractive, including digital and hybrid experiences.

Who is eligible for the ESF?

Tourism businesses enhancing or building visitor experiences Attractions, tours and precincts adopting technology Associations and government bodies with tourism projects

What does the ESF pay for?

Professional services Equipment, software, materials and production Marketing tied to the new experience Amenities and infrastructure improvements

How do I apply for the ESF?

1. Check eligibility via the chatbot on the STB grants page 2. Prepare an executive summary using STB's template 3. Wait for an STB officer to contact you and guide the formal application 4. Sign the grant agreement before starting the project (no pre-commencement work allowed)

How long does the ESF take?

Rolling; processing up to 90 days from complete submission; reimbursement after deliverables verified

Free eligibility check

Find out what the ESF will co-fund for you.

15 minutes on WhatsApp. We check your eligibility, the realistic support amount, and whether a different grant fits better. No fee, no obligation.

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Often claimed together

EDGE · Enterprise Singapore

EDGE Grant

Enterprise Singapore's single business grant from 30 September 2026, replacing EDG, PSG and MRA. Up to 70% of qualifying costs for SMEs and up to 50% for non-SMEs, capped at S$100,000 per company per year, of which up to S$30,000 can go to digital solutions, enterprise systems and automation.

Up to 70% (SMEs), 50% (non-SMEs)S$100,000 per company per year (S$30,000 digital allowance)
Popular

EDG · Enterprise Singapore

Enterprise Development Grant

The flagship SME grant. Co-funds up to 50% of qualified project costs for business upgrading, innovation, and overseas growth projects, including consultancy fees, software, equipment, and internal manpower tied to the project.

Up to 50%Project-based (no fixed cap; scoped per project)
Popular

ACT Fund · Singapore Food Agency

Agri-food Cluster Transformation (ACT) Fund

SFA's fund to make local farms more productive, climate-resilient, and resource-efficient, now in its second phase (ACT Fund 2) with S$70 million committed through 31 March 2031. It co-funds farming equipment and pre-scoped solutions, large-scale high-tech production systems, and new industry partnership projects.

Varies by component; includes a one-off S$15,000 package for standards adoption (S$10,000 consultancy + S$5,000 certification fees); larger co-funding for technology upscaling scoped per projectS$70 million total pool (ACT Fund 2) available until 31 March 2031; per-project caps scoped by SFA

BIF · Singapore Tourism Board

Business Improvement Fund (BIF)

STB's grant for tourism businesses (and tech companies building tourism solutions) to fund technology adoption, business model redesign, automation, and sustainability projects. SMEs get up to 70% of qualifying costs supported, non-SMEs up to 50%, paid on reimbursement after milestones.

Up to 70% of qualifying costs for SMEs; up to 50% for non-SMEsNot published; scoped per project by STB